- 6 Mai 2022
FREE NOW: 43% women in leadership roles by 2023
European mobility app FREE NOW has announced that it has appointed Stella Penso as the new Chief Marketing Officer (CMO) since April 1st 2022. The company wants to raise the proportion of women in leadership roles to 43% in the next year.
Previously, Stella spent the last 25 years working internationally in strategy, regulation, planning, analytics, and marketing, and has been alreeady working for FREE NOW as Vice President of Marketplace Performance.
Along with Stella’s appointment, the proportion of female leaders at FREE NOW has increased significantly over the last year, by now 1 out of 3 leadership roles are held by a woman.
For 2023, the company has set the goal to further improve the proportion of women in all leadership roles to 43 percent.